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Recent Blog Posts
- 14 Recommendations to Improve Conversions our Clients are Initially Reluctant to Hear (but Truly Appreciate when Implemented)
- Tool Tips & Insights: Where AI Can Help in User Research & CRO
- The Paradox of Choice and Diamonds: How a Simplified Selection Led to More Sales
- What goes through the website visitor's mind?
- Booking.com: When Things Go Wrong (and Why User Testing Should Include Worst-Case Scenarios)